Since live streaming involves many moving parts, facilitating high-quality, white-label experiences for sports media publishers requires clear insight into the workflow and real-time analytics. LiveArena, a white-label live streaming provider for live sports events, is leveraging Dolby OptiView to create easily accessible data sources that offer the insights they need to optimize their streaming workflows.
Challenge
LiveArena wanted to improve visibility in monitoring stream quality. Their visibility was fragmented across multiple CDNs and tools, making it hard to troubleshoot issues quickly or demonstrate performance to clients.
This discontinuity could lead to slower incident response, viewer complaints, and limited transparency with rights holders. Over time, this can impact the experience for both the clients LiveArena supports and these clients’ end users.
Solution
In order to create better visibility into LiveArena’s streaming workflow, Dolby OptiView provided a unified dashboard for real-time streaming analytics. This comprehensive dashboard brings together key metrics, including startup time, buffering, errors, and engagement, into one consolidated view.
With a bird’s-eye view, LiveArena can provide its clients with fast root-cause analysis. The team can now pinpoint whether issues stemmed from the player, CDN, or network, making it easier to resolve them quickly.
OptiView’s quick integration helped LiveArena share reliable performance data with clients. The credibility of the reports also helped their clients become more confident in the data.
Dolby OptiView has allowed us to keep the security of our product while not being limiting towards older devices, catering to our user’s needs while delivering world-class privacy our customers expect
— Krzysztof Rossi Klimkiewicz, CTO, Broadcasting Platforms Ltd (LiveArena)
Results
With Dolby OptiView, LiveArena shifted from reactive to proactive in its operations. They now resolve issues faster, reduce viewer complaints, and maintain consistent low-latency delivery within their target window across the live streams they operate.
Since implementing Dolby OptiView, LiveArena’s clients have received clear, trusted post-event reports, strengthening relationships and boosting confidence. The service’s reliability and transparency have become key differentiators, helping them win new business.
Strictly to their offering, Dolby OptiView has streamlined how we operate live events for our clients. We are more responsive and more transparent in how we monitor and report performance. Latency is no longer a guessing game.
Dolby OptiView helps us stay within our target window and deliver consistent live experiences at an unmatched quality.
— Andy Neagu, Founder & CEO, Broadcasting Platforms Ltd (LiveArena)
Summary of Impact
| Metric | Before Dolby OptiView | With Dolby OptiView |
|---|---|---|
| Incident Response Time | Hours, fragmented tools | Minutes, unified dashboard |
| Viewer Complaints | Frequent during live events | Significantly reduced |
| Latency Consistency | Hard to manage | Consistent low latency (within target window) |
| Client Confidence | Limited visibility | Trusted analytics and reporting |
| Integration Time | Months for new tools | ~2 weeks to proof-of-concept |
About LiveArena
LiveArena is a sports streaming platform operated by Broadcasting Platforms. Broadcasting Platforms builds and licenses white-label streaming platforms for iGaming, entertainment, education, and live events. LiveArena’s services include pay-per-view, OTT apps, and full production support for rights holders, brands, and organizers. LiveArena currently focuses on live sports, with live music concerts, festivals, and other entertainment formats launching this year.
What sets LiveArena apart is that it offers both technology and operations under one roof. They provide a strong focus on monetization and quality-of-experience analytics.
